By now, of course, all the blogosphere is atwitter with news that the Washington Redskins have lost their trademark because, apparently, you can’t trademark a derogatory term. What many don’t realize is that it was a court case involving America’s most beloved derogatorily-termed magazine that created the precedent for the ruling. Apparently, way back in 2008, Heeb attempted to get a trademark for a line of clothes, but the court ruled that Heeb couldn’t be trademarked onaccounna well, you’ve probably figured it out by now.
Native Americans, you’re welcome.
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