So two weeks back in Fort Worth, Texas, a random tool awaited the results of Letter Scavenger Hunt #8 on Downtownfortworth.com. However, the winner of this hunt wasn’t posted in a timely fashion, and said tool tipped off Fort Worth Star-Telegram’s Barry Shlachter (a.k.a. bike shorts, above). Smelling a Pulitzer, the biz reporter got to the bottom of this important issue.

Shlachmiester tracked down the helmer of this site, Heeb 100 alum Robert McKee (sheeny curse wand, above), who at the time was in Scotland, scattering his father’s ashes (hence the delay in announcing the stupid results).

Shlachter nevertheless mocked McKee in his column, and here’s where the story really begins. As revenge for Shlachter’s insensitivity, McKee, in classic tushy-shtup fashion, launched a "fan" page on the newspaper man, which gets updated every three days.

The site ranks higher on Google than anything Shlachter has written his entire journalistic career, which probably isn’t saying much.

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