Ads. They’re freaking everywhere nowadays—flickering across the TV, the radio, your computer screen. Bursting from magazines, newspapers and billboards.
Now they’re etched into the back of that dude’s head—the one standing in front of you in line. Why? Because the good people over at Air New Zealand have launched this brilliant campaign in which poor, sad folk are hired to shave their heads and slap temporary tattoos on their craniums. Their reward: $777 in cold cash, or a round-trip ticket to New Zealand. Nifty.
What other frontiers can ad companies conquer in their never-ending quest for overexposure?
1). Sonograms: Because you show them to everyone anyway.
2). The foam on your latte: It would be like skywriting in your coffee!
3). Your grandma’s will: Because your inheritance will be burning a hole in your pocket. Why wait?
4). A homeless man’s sign: Because you ignore them anyway.
5). Your dreams: Because some haunt your slumber as it is. Especially this creepy, creepy thing.
Tattoo Tattoo
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